Got something you can offer in a competition?
Newspapers and magazines will give you free editorial space in exchange for a prize. Your prize can be what you are selling. However, be prepared, the media will always want minimum prize values.
People don’t want to talk to brands and logos, they want to talk to people. Add a photo of a real person to your social media accounts and don’t always shout about your own business. Add personality to your brand using humor, graphics, and photos. This is a great way to get your customer‘s to warm up to you and your product or service. Start by adding a Facebook timeline image.