Web designer says I can't use these logo's....

Discussion in 'The Logo Creator' started by Laurie, Jan 24, 2008.

  1. Laurie

    Laurie

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    We are having a web site designed and we bought the TLC so *I* could design my own logo (we paid them to design a logo but they were very plain jane and disappointing). Well, I emailed my design to them and I get an email back saying the logo won't work. They can put it on our website but they said we won't be able to use it on invoices, letterhead, business cards, etc. Their reason is that I have too many words in the logo (FOUR! - which happen to be the name of our business), the words won't be legible, there is gradient colors in our logo and too many colors (blue, black, green and yellow). Is this true?? Was this software created strictly for logo's used on websites??? Not meant for printing???

    Has anyone created a logo and used it for printing purposes???

    :helpnow:

    Laurie
     
  2. KD-did

    KD-did

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    Too many words, can't be printed .... Boy, that is a bunch of horse pucky... ! Gradients can prove to be challenging and expensive when it comes to printing. If you have the file vectorized you can have it print clearly at postage stamp size or make it as large as a bus without loss of quality.
     
  3. Laurie

    Laurie

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    OK...can you define *vectorize*? (sorry) Is that something that can be easily done or do I have to be a computer whiz (which I am not)?

    Laurie

    This is the email I was sent earlier today:

    Laurie... The graphic you sent is still not going to work as a logo. We
    could put it on a website, but it definitely doesn't meet the standard logo
    tests of:

    - Font readable in any size
    - One to four solid colors only

    The gradient colors in there won't work for most printing purposes, and the
    text won't be readable in small sizes. That's why we used the formats and
    styles we did on the samples we put together for you and pointed you to that
    database of corporate logos so you could see the style used. Of the 250
    logos there, I don't think *any* are using gradient colors and very very few
    are using more than three or four words of text.
     
  4. KD-did

    KD-did

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    It means having the file converted to an eps format which TLC isn't capable of doing. Vector graphics (also called geometric modeling or object-oriented graphics) is the use of geometrical primitives such as points, lines, curves, and polygons, which are all based upon mathematical equations to represent images in computer graphics.Vectorized graphics are an alternative to raster graphics.You can either send it out to a service or get a friend that has Adobe Illustrator or Photoshop to do it for you.

    Logo2Vector.com is one such service
     
  5. Randy...

    Randy... Guest

    How about posting the logo here, for us to see?
     
  6. OldenGray

    OldenGray

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    When you create a logo in TLC, with multiple colors, variations of colors, gradients, etc. it is not ready for the press until you "separate" the artwork to make it ready for four color process. So you will, by necessity, have to pay for 4-color separations. The 4 standard printing colors are cyan, magenta, yellow and black (c-m-y-k). But, I won't go into detail on the four-color process as you can get a lot of info off the web. There are a lot of companies who can take your artwork and send you back 4-color process seps (along with proofs) which your printer can then strip in to make his press plates. KD-Did is correct that the artwork, ideally, needs to be a vector file so that it can be enlarged and reduced to fit your needs: stationery, brochures, signage, etc. There is a free, open-source program called Inkscape that might work for you if you want to try vectorizing your own stuff. But, you sure can use Logo Creator stuff on the web without any trouble whatsoever.
    Olden
     
  7. KD-did

    KD-did

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    Also grey scaling of the logo might also be a good option for cutting expenses on some of your printing purposes.
     
  8. OldenGray

    OldenGray

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    KD-Did... an excellent idea. Also, you could try gray scaling and use of spot color. Pay for two colors only, rather than run the expense of 4-color. Your printer could cut some masks for the additional color. Just supply him with a gray scale proof and do a tissue overlay with the color position indicated.
    Olden
     
  9. homesight

    homesight <img src="images/ranks/mod.png" />

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    post the logo, lets check this bad boy out....
     
  10. Lamo1graphic

    Lamo1graphic

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    waiting to get my hands on this bad logo that cant be printed
     
  11. Brushy Bill

    Brushy Bill

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    Thanks to all

    That was some pretty interesting ( and educational) reading.
     
  12. Borpean

    Borpean Staff Member

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    Laurie, if you can, show us the logo or link to it. There might be ways around your issue along with the suggestions from above
     
  13. cybrnetico

    cybrnetico Staff Member

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    im curious to see your logo too. please post, maybe we can help
     
  14. prototype66

    prototype66

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    Yes, lets have a look-see.
    maybe one of us can help you resolve the issue( if there is a legitimate one)
    or fine tune it to their standards perhaps.another route could be to go with a company that does digital printing that does not have to do separations.
    That is the way I went. no headaches, just upload the logo and they print it.
     
  15. homesight

    homesight <img src="images/ranks/mod.png" />

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    LOL! Maybe we scared her off with our request .

    Ryan
     
  16. Laurie

    Laurie

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    Nah....didn't get scaredoff :image10-2:

    Just been very busy with the expansion of our business and everything that goes along with it.

    Ok - I will attempt to post the logo.......
     

    Attached Files:

  17. Laurie

    Laurie

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    Oh....and thanks everyone for all the help.....not that I can follow all of it :image10: But I will try!
     
  18. prototype66

    prototype66

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    I like it! The tag line is a bit hard to read but making it white might make it "pop" a little. I can see it as big as life on a van. Very nice.
     
  19. Laurie

    Laurie

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    Yea we like it - I was completely torn with all the possibilities with TLC - I absolutely love the software! I must have spent two whole days (almost non-stop) playing with different logo's. But my husband wanted it simple....so I couldn't get too creative. We were really looking for something to make *Pontillo* really pop. I like the yellow outlined in black against the blue. We aren't sure whether we are going to get his van wrapped or lettered. Speaking of which - we will have the same problem getting his truck done up?? Will we need to have it vectorized for the sign company?? Or can I just send them the logo via email?? Oi vey!

    You guys here are a tremendous help....THANK YOU!

    Laurie
     
  20. prototype66

    prototype66

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    Here ya go... a quickie for fun!!! (kind of sloppy but what the heck!)
    [​IMG]
    Ta daaa!
     

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